About

A person wearing a black hooded jacket, a pair of ski goggles, and a shoulder bag, against a black background.

Background

I design how customer experience works behind the interface.

I bring 15+ years of experience leading CX across digital commerce and retail environments.

My work focuses on how systems operate, how teams connect, and how brands show up for customers.

I’ve led organizations through change, stabilized complex environments, and built frameworks connecting experience, technology, and operations.

This includes senior CX leadership at a leading fitness nutrition retailer with global scale, alongside independent work across consulting, studio, and personal creative projects.

For a deeper look at roles, scope, and outcomes, view the full resume.